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- Cristina, I so relate with that, like totally. I never heard anyone explain it exactly like that before. Thank you for sharing!!
- Hello Christina, You'll be fantastic, as usual! :-) I'll be on the call to listen to you. I'm glad Tawnya asked you to join the party... What a great virtual event!
- Great advice! Very nice read. Thank you for the information. Will apply this information and wait to see the results.
- That comment about a realtor is complete rubbish. What are the similarities between having your own brand and driving an expensive car?
- i was searching about this since last 30 minutes on google really helpful post .. thanks for sharing.
The Savvy Entrepreneur
Helping Virtual Assistants run their small business, one step at a time.
I have to admit… I’ve been in a marketing slump lately. It feels like everything I read or hear about marketing a service-based business has been said and hashed over. I’m bored with it. So, I took a break from reading or listening to anything related to marketi
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1 year ago
1 year ago
But I know what you mean. Obviously, you can't say "I'm the only VA specializing in time management." Besides, where's the sizzle in that?
Get creative. The thing only you are good at can come from anywhere. It could be your approach, your personality, your strengths, your niche, recognition/awards you've received, years in business, milestones achieved, famous client... the possibilities are endless.
And remember, if you're the only one saying you're the only one... who's going to argue with you?
Let us know what you come up with!
1 year ago
The one problem I see is that it could beg the question "How do you know?"
At the centre we are all unique and have been shaped by our experiences, education, reading, attitude and personality which no one else shares but it can be a little difficult putting that into a short USP style sentence.