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http://blog.cristinafavreau.com/2009/05/marketing-makeover-twitter-profile-part-1-your-picture/ -
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Thank you so much for your post. It made me realize that I had set a Twitter account but hasn't done anything with it. Shame on me : I had my logo as a picture! So I put a not-too-old picture of me instead. I also add information as well.
Oh! And I'm following you now... :-)
Did you know that I'm thinking of you as a VA Guru? :-)
MR
I'd like to add that for artists and photographers, sometimes their Avatar can match their profession without including them and still look professional. I think that in and of itself speaks volumes about who they are. PLUS, if they include their website/blog link that either contains a picture of or has a link with a picture to (their "about" page for instance), by not putting their picture directly in their avatar, it also drives traffic to their website.
I have a very eclectic friend who is a very prolific writer who does not enjoy having her picture taken if she's looking directly at the camera but has a lovely Avatar (with her face looking down) that defines her and still looks professional. That's an example of what I mean.
Bottom line, I think it's OK to put an Avatar that defines you that can still look professional. Depends on the person and what they are using Twitter for.
Just my humble opinion.
By the way, I really like @laurenhidden 's avatar. That's very artistic and professional all at the same time. Very nice!
A "grown-up", professional photo communicates that you are a grown-up professional. A photo of your children or pets communicates (i.e., it's inferred, even if not intentionally implied) that your professional life is secondary to your personal life. Sure, kids are great, but if you're using social networking for business, think of your profile as your résumé. You wouldn't put Rover's picture on your résumé, would you?
The only area in which I disagree regards the use of graphic or avatar. A small number my colleagues have had professionally-designed avatars of themselves that look strikingly like them and yet are ageless and cheery in a compelling way. On Twitter, @JohnTrosko and @declutteryou's Scott Roewer have chosen effective avatars. It's them (John & Scott), "only better". My colleague Kim Oser, @putitaway, previously used this to similar effect.
In general, though, I agree that a well-written, professional profile must be matched with an authentic, professional, classy yet charming photo that draws the uninitiated reader/follower/prospect closer. I know a few of the VAs whom you profiled, including @JanetBarclay, @OfficeQueen (Tracey Lawton) and @DonnaToothaker, and you're correct--they got it right. And so do you, Christina.
Once I found my momentum with Twitter I realized that I needed to treat my profile like a mini-website. It has to compliment your personal branding strategy or why bother?
Chris @twitartdotcom did the custom background he did for me - best hundred bucks I could have spent!
Cheers.
If you gave yourself a nickname when you signed up with Twitter (like I did @officequeen) make sure you include your REAL name in your profile so that someone searching for YOU can find YOU!
~ Tracey